Pokémon Go: Augmented Reality’s Big Moment.

Everyone is running into each other. People are actually hurting themselves. And the Internet is exploding. Yep, Pokémon Go is giving Augmented Reality (AR) its big moment.

This is how disruptions in technology often happen: a technology is developed to serve a niche market, until it hits an inflection point and achieves mass appeal. It’s so common there’s an entire hype cycle built to document it. And then it gets old (I know I’m tired of hearing about the “Uber of X” phenomena).